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Academic Program

Sejong University GB MBA Program to be a major program for higher education and research in Korea and Asia, fostering business professionals and researchers with an international perspective as well as global view point and ethical standards.
The GB MBA program provides rigorous and practical case studies in various areas, providing students with knowledge on global business culture and practices, and hands-on of experiences global practices, theories, concepts, field study, and business practicum.
We prepare our students to be significant business leaders in Korea, emerging international markets equipped with a range of knowledge of countries East, West, North and South.

Sejong Asian Business MBA program

  • - Covers all the facets of Asian and other emerging regions with a competitive curriculum.
    - Provides the opportunity to connect and collaborate with a diverse range of classmates and faculty
    - Focuses on innovative best practices for international business markets and management issues.
    - Provides academic and managerial perspectives by case studies, field study, and business practicum.
    - Is taught entirely in English by distinguished faculty.
    - Is an AACSB*-accredited program.
    - Has an attractive scholarship (up to 50% of the tuition fees).

    Association to Advance Collegiate Schools of Business: Founded in 1996, AACSB is an internationally acknowledged benchmark for business school quality worldwide and the most recognized form of specialized professional accreditation an institution and its business programs can earn.

Tuition (provisional)

Global Business MBA Entrance Fee Tuition Total
990,000 7,308,000 8,298,000

Scholarship

Program Eligibility Benefits Renewal Requirements
Scholarship Program for Non-Korean Nationals TOEFL Scores 80 (IBT)
210 (CBT) or higher
550 (PBT)
50% of Both Tuition and Entrance Fee Previous Semester GPA 3.5 or higher
TOEIC Score 700 or higher
TEPS Score 600 or higher
IELTS Score 5.5 or higher

Program Requirements & Courses


Core Courses - 12 Courses

  • Financial Accounting
    This course is designed to introduce the student to basic accounting principles, practices and techniques. Throughout the course emphasis will be placed on the understanding of concepts and the use of financial information, rather than on calculation itself or journal entries. Upon successful completion of this course, students will be able to prepare financial reports from economic events/transactions. Also students will be able to interpret financial reports and infer underlying events/transactions.
  • Marketing Management
    Marketing management is the process of planning and executing the conception, pricing, promotion, and distribution of goods, services, and ideas to create exchanges with target groups to satisfy customer and organizational objectives. It involves analyzing the environment to identify opportunities, and developing marketing strategies and programs to exploit such opportunities. This course aims to impart marketing concepts and tools that may be applied to solve various problems in marketing management.
  • Organizational Theory and Behavior
    This course offers an introduction to the study of human behaviors and underlying psychological mechanisms in the workplace. Students are expected to learn an interplay between individual characteristics and situational power. An important objective of this course is to enhance students' understanding of the main theories of organizational behavior as well as recent business cases.
  • Operations Management
    Operations management is an area of management concerned with designing and controlling the process of production and redesigning business operations in the production of goods or services. The primary objectives of this course are to develop an understanding of the role Operations Management plays in a business organization. Students will also develop understanding of the fundamental concepts, analytical techniques and implementation issues involved in Operations Management
  • Financial Management
    This course aims to raise the understanding of theories and practices for financial decision-making with regard to corporate investment, debt, capital structure, payout policy and governance. Further, in order to understand markets for optimal financial decision-making, the current status of global financial markets including FX, fixed income, equity and commodities market will be discussed.
  • Strategic Management
    The goal of this course is to provide students with the fundamental strategic management concepts to ultimately understand why some firms outperform others. By studying key theories of external analysis, internal analysis, strategy formulation and implementation, students will be better able to understand how firms can gain and sustain competitive advantage. Case analysis and development sessions will allow students to apply the conceptual frameworks and analytical tools to real world examples.

Electives

  • Business Data Analysis
    The primary objective of this course is to provide MBA students with an opportunity to enhance their abilities to employ statistical tools for better business decision-making. This course will cover major inferential statistical analysis techniques, including ANOVA (Analysis of variance), regression analysis, and logistic regression. The course focuses on the understanding of each multivariate tool as well as interpretation and use of the results on management, marketing, strategy and innovation decisions.
  • Business Communication
    Business communication encompasses topics such as marketing, brand management, customer relations, consumer behavior, advertising, etc. It is closely related to the fields of professional communication and technical communication. Business communication can also be said to be the way employees, management and administration communicate in order to reach their organizational goals. Students will learn the latest ways communication technology and systems can effectively distribute information, and how to use communication to become a better leader.
  • Business Negotiations in Asia
    In order to succeed and flourish in a connected Asian marketplace, cross-cultural competence in business communication is needed. Our understanding of the basic values and beliefs that influence business practices in different Asian cultures is instrumental for effective business negotiations. This highly interactive course provides the knowledge and skills to plan, work, and negotiate in this competitive Asian marketplace. The acquired knowledge of the principles, strategies, and tactics, as well as case studies in the field of Asian business negotiations contribute to the successful conduct of negotiations in order to secure a better position in relation to the other party.
  • Business Law
    This course is an application oriented class that provides the business professional with an understanding of certain critical legal concepts that are an integral part of the decision-making process for a business enterprise. The purpose of this course is to provide the student with a framework that will enable the student to identify legal issues that arise in a variety circumstances during the “life cycle” of the business enterprise. The course is highly interactive – legal principles will be imparted as students seek to identify legal issues arising in actual business situations.
  • Business Ethics
  • Business Organization & Corporate Governance in Asia
    This course provides an overview of Business Organization & corporate governance in Asian. Through this course you will be able to understand how to operate a business in Asia. By the end of the course, you will comprehend and appreciate management accounting controls, information systems, principles of organization and strategy theories and their application to corporate management, and gain an in depth understanding of corporate governance, from corporate, investor and stakeholder perspectives.
  • Business Practicum
    The Business Practicum course is an opportunity for GB MBA students to meld theory and practice through a professional employment assignment. It will be provide students with real-world work experience that will make them more attractive candidates for professional jobs when they graduate. Also, it will give students a better understanding of potential career avenues, including an opportunity to test the “fit” of these possible careers.
  • Culture and Economy
    Economic development is the result of a complex interplay of geography, resource endowments, economic policy, human capital development, and cultural factors. The goal of the course is to explore this complex with special focus on the role of cultural factors, which and how cultural values contribute to and impede economic development. Social capital, freedom, cosmological beliefs, religion, trust and cooperation, moral sentiments and ethical traditions affect economic activity and, as the central aspects of culture, are the cultural rubrics that provide the analytical framework of the course.
  • Entrepreneurship & Corporate innovation
    The goals of the course include demonstrated skills needed for creating and implementing sustained, innovation-driven growth in corporate settings. Students can learn about new venture management by studying entrepreneurial personalities, methods for managing creativity and paths to establishing a successful enterprise. Also, you can learn the characteristics of corporate innovation, compare and contrast the strengths and weaknesses of internal corporate venture initiatives, delineate conditions that support successful new product development, analyze various methods that enhance creative ability and explain the importance of corporate sustainability and its impact on business models.
  • Emerging Information Technologies
    The 21st century has been defined by the application and advancement of information technology. Earning an MBA in information technology can help you stand out in a rapidly changing business and technology environment. This course enables you to plan and execute technological programs at both the organizational and business levels. The curriculum gives you the skills required to make critical technical and business decisions in a competitive business environment.
  • Field Study
    Field studies have become the main staple of most MBA programs and are the backbone of many business-related courses. The overall goal of the field study was to provide an opportunity for students to apply what they have learned throughout the program in a real world setting, to learn from that experience and to develop insights into global business.
  • Global Marketing
    A business might have partners and employees half a world away, and consumers can get products from those locations in a matter of days. Global marketing is the process of adjusting a company's marketing strategies to adapt to conditions in other countries. Students should acquire understanding of fundamental issues, approaches to global marketing, be able to analyze global marketing situations and develop effective marketing plans and solutions.
  • Global Supply Chain Management and Logistics
    Today, the logistics sector is continuously increasing worldwide and supply chain functions are rapidly gaining importance in international companies. The Global Supply Chain Management and Logistics option offers students a focus for their MBA that includes acquiring a solid mastery of international operations and supply chain and logistics management concepts and methods. You will be able to develop a global outlook that reflects changes experienced and anticipated by firms and industries and understand the requirements for effective change management in global operations and supply chains.
  • Globalization & the Rise of BRICs countries
    This course is about how the emerging economies of Brazil, Russia, India and China (BRIC) marshaled substantial resource endowments and large populations to industrialize, grow at rapid rates, and help in developing a dialectical relationship with global forces. The experiences of these countries offer us the opportunity to think about larger questions of the global marketplace, cross-cultural understanding of business systems, comparative management and the diversity of capitalistic systems in the world. The course also helps the student to develop a sufficient understanding of each BRIC country's culture and economic system in order to launch an innovative product/service in these countries. The last module of the course deals with questions about the future of BRICs and whether it is possible to use their experiences to fuel growth in other developing countries.
  • Innovation & Venture Business in Asia
    This course is designed for students to learn the theoretical background of innovation and global cases in the business fields including Asia. On completion of this course, student will have knowledge in understanding key success factors of innovative companies in the various industries.
  • International Business
    The International Business management course is designed to assist students in understanding the global environment in which international business takes place, as well as the role and behavior of the international firm as it responds to its own internal environment. The course also emphasizes the importance of analytical and creative thinking in solving international business issues.
  • International Business Ethics
    This course explores the ethical challenges of doing business across cultures. The aim is to understand the issues that arise in the global environment, illustrate how international ethics is evolving, examine some of the major efforts to formulate a global ethic, and how differences in beliefs and values can complicate responding to stakeholder expectations. Cases will help sharpen ethical reasoning, locate your own guiding ethical principles, and become better able to think ethically across cultures.
  • International Marketing
    The international business environment is currently undergoing a series of fundamental and far-reaching economic, social, technological and geo-political changes. These changes have led to the emergence of a new and different market reality that demands of managers new and different patterns of thinking and behavior. International Marketing in MBA has been designed to equip students for a career in international marketing by developing critical knowledge and competencies in the identification, analysis and solution of problems encountered in international marketing and the development of international marketing strategies.
  • International Retailing
    This course is designed to investigate theories and practices of international retailing. After completing this course, you will be able to understand major theories of international retailing and integrate other related theories to make those theories more applicable to the international retailing context. Factors that need to be considered for a retailer's international market selection will be discussed. Also, you will grasp the factors related to a retailers' choice of market entry mode and its impact on retailers' performance.
  • Management Information Systems
    The management information system course (MIS) focuses on the management of information technology to provide efficiency and effective, strategic decision making. In this course, students focusing on the specific field of management information systems (MIS) gain advanced skills with software and hardware, network administration, and database systems. Also students develop the management expertise and technological knowledge required to lead businesses to greater efficiency.
  • Marketing Research
    The primary objective of this course is to provide students with tools to undertake and critically evaluate marketing research projects. This course combines an in-depth, specialized education in marketing research with a big-picture, strategic-thinking MBA curriculum. A hands-on approach is used to explore both qualitative and quantitative marketing-research tools, including the use of SPSS for data analysis.
  • Service Marketing Management
    The purpose of this course is to provide students with a thorough understanding of the role of services in marketing strategy and competition and how these issues guide the management of service operations. This includes an understanding of the evolution of management thought, the service customer and experience, the service operation, service employees, and alternative service strategies.
  • Strategies for Asian Marketers
    This course will offer you an interactive learning environment allowing you to get good insights and an understanding of various Asian markets. It will expand your perspective and ability to better understand and face various challenges of these growing and emerging markets. Students with a solid grounding in strategy about Asia will be valued for their ability to drive the business forward and to take the firm into new directions.

Curriculum


1st Year 2nd Year
16 Weeks 16 Weeks 16 Weeks 16 Weeks
- Financial Accounting
- Marketing Management
- Elective 1
   International Business
- Elective 2
   Business Ethics in Global Perspective
- Organizational Theory and Behavior
- Operations Management
- Elective 3
  Global Marketing
- Elective 4
  Business Negotiations in Asia
- Financial Management
- Strategic Management
- Elective 5
  International Marketing
- Elective 6
  Business Ethics
- Entrepreneurship & Corporate innovation
- Elective 7
  Culture and Economy
- Elective 8
  Business Practicum
12 Credits 12 Credits 12 Credits 9 Credits


* Note : The above curriculum is tentative and subject to change, if necessary.